Saturday, 14 February 2015

LAUNCH- SAPPHIRE's first flagship store

A much delayed but much needed review...
Sapphire's first flagship store was launched on December 5, 2014 at Dolmen City Mall in Karachi with a huge number of attendees. The stage and the overall decor was intriguing. 



Wella Academy in K-town!

A good hairstylist is a blessing from the heavens. Whether it is a simple trim, a bold hair cut, a good hairdo for the special night out or you suddenly get the craving to change your look by going for highlights, low lights or a single different color...you take a leap of faith, go to a stylist and keep your fingers crossed while your heart beats in silent prayer.

Wella Academy in Karachi



Yeap, been there, done that...though I have to say, I have still got to get the heart shattering palpitations when I go for hair dye. To salvage this prospect, on February 12, 2015 Wella Academy has been launched in Karachi by Abu Dawood Pakistan's (ADP) Wella Professional Division.

Wella Academy aims to form a closed-knit network of hairdressers where they have a platform to learn from one another, exchange ideas and share experiences. It will also give them an opportunity to learn from the best of the field during seminars and workshops so that they can be trained to use Wella Professionals range. 

Wella Academy was inaugurated by German Consul General in Pakistan, Dr. Tilo Klinner. His speech was followed by a fashion presentation where models had been styled by Raana Khan and the attire was designed by Sadaf Malaterre. 

R-L: German Consul General Dr. Tilo Klinner along with ADP Country Manager, Nael Ahmed and Business Unit Head Wella Professionals, Naushin Shahid
Models with Humaira Shahnawaz (Education Manager, Wella), Raana Khan, Sadaf Malattre and Munyba Ammad (Brand Manager, Wella)

While the academy oozed taste and style, the launch still lacked a touch of creativity that we could have used, what with the models adorned in gold with none too exciting hair colors. We have seen better and groovier hair colors and hair styles by other brands at several events. Having said that, the Academy is a much-needed step in direction of training the hair stylists. 

Hors d'oeuvre at Wella Academy's Launch


Guests at the launch of Wella Academy
Wella Academy

Nael Ahmed- Country Manager AbuDawood Pakistan
Speaking about Wella adding value Nael Ahmed- Country Manager AbuDawood Pakistan said,“Salon industry in Pakistan has a lot of potential. The services provided by our salons can be easily compared to the International standards. But the market is not fully developed and this is where we want to make a difference and add value by working closely with the hair dressers’ community in introducing latest trends in hair coloring and styling


Naushin Shahid- Business Unit Head Wella Professionals
Emphasizing on education, Naushin Shahid, Business Unit Head Wella Professionals explained, "Our goal is to be the No.1 salon professional partner that provides relevant and inspirational education that can help improve the lives of our salon partners and their clients."

Munyba Ammad- Brand Manager Wella Professionals
"Motivated stylists means happier clients. Wella Academy is made to collaborate closely with the hair dressing industry to keep introducing technological innovations and latest trends in styling.", said Munyba Ammad, Brand Manager Wella Professionals.

Humaira Shahnawaz- Education Manager Wella Professionals


Speaking about vision of Wella Professionals on the launch of Wella Academy, Humaira Shahnawaz, the Education Manager commented, "Our vision is to be the leading haircare brand in Pakistan and we aim to achieve this by building a strong relationship with the top hair stylists and salons."

Omar Khan- Sales Manager Wella Professionals

"A stylist is like an artist who needs the right colors to express himself. Wella Professional brings those right tools for stylists that enable the artist in them to work his/her magic. We have launched Wella Academy with its state of the art facility in Pakistan to ensure that we train our customers to enrich their skills while using Wella." observed Omar Khan, the Sales Manager, Wella Professionals. 

Wella Academy

Team ADP
ADP Clan
Hair colors make women feel edgy. After all, as the saying goes, the most important thing a woman can have, besides her talent of course, is her hair stylist. Hope to see Wella bringing some magic in the hair market.

Saturday, 31 January 2015

Recent Additions to my Makeup Bag!

While shopping today, as always I went to makeup counters and the first one I landed was Rimmel's. Tried scandal eyes mascara and fell in love with the volume and curl it gives. The lipstickni bought is a nice shade of peach bent a little towards orange. Complete reviews coming soon...

Sunday, 18 January 2015

How to use Trident

Lately I have developed an obsession of having Trident countless times a day. Since I hauled just yesterday I thought of writing about the times that I use Trident;

1. As a midnight snack- Case in point
2. To chew on while I drive alone listening to the same songs over and over again (No, my playlist isn't that short, I just drive too much every day)


Tuesday, 18 November 2014

Nida Azwer to showcase "The Renaissance Collection"

For those of you who will be following Fashion Pakistan Week, Nida Azwer will be showcasing "The Renaissance Collection" which will be inspired from the said period. It will be a mix of western and eastern wear in red, maroon, rust, black and grey. The fabric used will range from velvet to silk to chiffon etc adorned with embellishments.

Let's wait to see what Nida has in store for us :)



ALWAYS sanitary napkin holders

Being on the go, I have to have some items in my bag at all times. This includes a hand sanitizer, my makeup bag, tissues, pen etc (I am pretty sure this warrants a separate post on "my bag staples"). One of these items includes sanitary napkins. I usually keep it in my bag's pocket but I'd want to not be conscious about keeping it in my bag.

Always solved this problem by giving Pad Holders on purchase of Always Diamond. The holder comes in different designs and I fell in love with mine (pic attached below).



Cold Stone creamery launched in Lahore

I am the girl who will not let you have her last morsel even if she shares her food with you because I save the best for last. My normal day includes me yearning for something sweet and if I can't think of anything then I'd settle for Hot Chocolate sundae or a warm chocolate chip cookie, both of which I love to bits.